The traditional idea that movies don’t help the sales of comics? Yeah, tell that to Batman:
The release of Christopher Nolan’s final Batman film, The Dark Knight Rises on July 20th had a major impact on sales of graphic novels sold in bookstores during August according to numbers released to ICv2 by Nielsen BookScan reporting service. Led by Frank Miller’s classic Batman: The Dark Knight Returns and Geoff John’s recently published Batman: Earth One, Batbooks took the top four spots on the August list and six of the top eight titles. Altogether there were eight Batman-related books (including Insight Editions’ The Dark Knight Manual) in the Nielsen Top 20 for August.
Outside of all the Batman love, I am very happy to see that Gene Yang’s work on the Avatar: The Last Airbender books also seems to be drawing readers towards his own work: American Born Chinese is at #12 on the chart, rather wonderfully.
(Something very odd: I went back to May’s Bookscan numbers to see if Marvel’s Avengers books got a similar bump from that movie’s release, and… kind of? Not really? While an Avengers book is at the top of the charts, it’s not from Marvel – It’s DK Publishing’s The Avengers: The Ultimate Guide to the Earth’s Mightiest Heroes, which isn’t actually a graphic novel – and there’s only one Marvel graphic novel on the chart: The Infinity Gauntlet, at #19. Seriously, is Marvel cursed in bookstores?)