Comments on: “There Are Some Books That Are Just Going To Get Creator Changes” http://blog.newsarama.com/2012/08/30/there-are-some-books-that-are-just-going-to-get-creator-changes/ The Blog@ Team and prominent comics personalities share what’s on their minds. Fri, 24 May 2013 17:32:17 +0000 hourly 1 http://wordpress.org/?v=3.1.1 By: nonelitisfucgroth.com http://blog.newsarama.com/2012/08/30/there-are-some-books-that-are-just-going-to-get-creator-changes/comment-page-1/#comment-756285 nonelitisfucgroth.com Thu, 30 Aug 2012 21:35:59 +0000 http://blog.newsarama.com/?p=33286#comment-756285 welcome to the Marvel Now 52! welcome to the Marvel Now 52!

]]> By: Cisco Kid http://blog.newsarama.com/2012/08/30/there-are-some-books-that-are-just-going-to-get-creator-changes/comment-page-1/#comment-756243 Cisco Kid Thu, 30 Aug 2012 14:33:41 +0000 http://blog.newsarama.com/?p=33286#comment-756243 I think the books that will get new #1s are those that can support a title long term. Cap, Avengers, Thor... those books can start a new #1 and still be around at #30. They will also get a sweet sales bump from timing them so close to the Avengers release on DVD/Blu/VOD. Red She-Hulk and Sif? Not so much. So by continuing the old numbering, they can hook a few people who will pick up the book to keep their OCD numbering in tact, who most likely wouldn't have bought the new #1. It's the same bizarre backdoor pilot strategy that gave us Incredible Hercules and Black Panther Most Dangerous Man Alive. If it doesn't work, they can always redirect the series to another character. If Lady Sif doesn't sell, it looks better if a press release says "THOR RETURNING TO MYSTERY" rather than "One of Marvel's only leading females cancelled at fifth issue." Ultimately, it doesn't matter. When sales need a boost, they'll have a special re-re-renumbered Hulk #700 anniversary issue. The numbering has been so badly bastardized at Marvel over the last 5 years, I challenge anyone to keep their longboxes in order. I think the books that will get new #1s are those that can support a title long term. Cap, Avengers, Thor… those books can start a new #1 and still be around at #30. They will also get a sweet sales bump from timing them so close to the Avengers release on DVD/Blu/VOD.

Red She-Hulk and Sif? Not so much. So by continuing the old numbering, they can hook a few people who will pick up the book to keep their OCD numbering in tact, who most likely wouldn’t have bought the new #1. It’s the same bizarre backdoor pilot strategy that gave us Incredible Hercules and Black Panther Most Dangerous Man Alive.

If it doesn’t work, they can always redirect the series to another character. If Lady Sif doesn’t sell, it looks better if a press release says “THOR RETURNING TO MYSTERY” rather than “One of Marvel’s only leading females cancelled at fifth issue.”

Ultimately, it doesn’t matter. When sales need a boost, they’ll have a special re-re-renumbered Hulk #700 anniversary issue. The numbering has been so badly bastardized at Marvel over the last 5 years, I challenge anyone to keep their longboxes in order.

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