Here’s something that’s been on my mind recently, in regards to “bundled” print and digital editions: I saw someone complain on Twitter yesterday about the fact that DC charges a dollar more for “digital combo pack” comics, while Marvel’s are free, which is true – but also somewhat misleading, at the same time. Because, after all, with the exception of Avengers vs. X-Men, Marvel’s $3.99 books – the only ones bundled with the free digital editions – contain 20 pages of story… which is the same pagecount as DC’s $2.99 books. So, if you’re buying a 20 page print comic from either Marvel or DC that contains a bundled digital edition, you’re going to be paying $3.99.
Sure, there are DC books that are $4.99 for print and digital bundles – Action Comics, Batman, Justice League and Detective Comics, I think? – but those books have 28 pages of story, which actually breaks down to being cheaper than the $3.99 price point on a price-per-page basis (Just over 17 cents a page against just over 19 cents).
I remember, somewhere in the depths of my memory, that Marvel announced that all of their $3.99 books were going to have digital download codes included at some point in the future. Has any such announcement been made about free download codes in all of the Marvel NOW! books? Some of those, after all, are $2.99, and that would significantly change the price point argument.