For those wondering whether or not we’re going to see more or less variant cover madness in upcoming months, may I present to you the report that Uncanny Avengers (AKA, the Justice League of Marvel NOW!) will have no less than twelve covers:
The original John Cassaday cover, an Adi Granov cover, a Daniel Acuna cover, three more yet to be assigned including another sketch cover, an Avengers cover, an X-Men cover, a blank variant, a “Call Me Maybe” Deadpool cover and the Baby cover by Skottie Young , variants of which will appear on many covers that month to promote the A-Babies Vs X-Babies comic…
Ignoring the fact that twelve covers is an insane amount of variants – Clearly, Marvel is very serious about ensuring that this book will take the #1 spot for orders in October – the choices for covers listed seem rather unusual. If the purpose of the series is to show the Avengers and X-Men teaming up, then having separate X-Men and Avengers covers seems… counter-intuitive, perhaps (I also wonder if it’ll be a “same drawing, different colors” thing, like the Avengers/X-Men variants for Avengers vs. X-Men)? Not to mention the weirdness of a “Call Me Maybe” Deadpool variant – because that particular summer pop song phenomenon will be a big draw three months from now, clearly – or the Skottie Young Babies variant, which has a Marvel Zombies feel of “Wait, there’s demand for this, let’s see how much demand by putting out as much product as quickly as possible.”
Remember when Joe Quesada used to say that he didn’t like variants, but the market responded well to them? Well, now we have some level of proof that he wasn’t a fan, I guess, because Marvel didn’t embrace this many covers back when he was the EiC…
July 16th, 2012 at 7:33 am
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July 16th, 2012 at 7:41 am
I extend my middle finger on both hands to you, Marvel. What a crock.
July 16th, 2012 at 8:43 am
Matt, you’re more than welcome to only buy 1 cover.
July 16th, 2012 at 11:55 am
Where’s the blog post about Walking Dead #100′s 12 covers?
July 16th, 2012 at 12:09 pm
Posted on The Walking Dead post:
“Wow. Like twelve multiple covers that people had to collect. A return to the practices of the 1990′s that nearly crippled the industry is nothing to be proud about. Or cheered on.”
Pathetic. But can we expect anything more from an pre-school, fan-fiction idea of a mash-up like “Uncanny Avengers”?
July 16th, 2012 at 12:47 pm
Why did people have to collect them? Were there different story parts in each different cover?
July 16th, 2012 at 1:33 pm
There are 2 components to comic books. Story and art. Some people like the art on various covers and so buy them. There’s nothing wrong with it. If you’re not interested just buy 1. Everyone wins.
July 16th, 2012 at 4:41 pm
multiple covers helped TWD #100 sell 380K copies. What are the odds of the X-Avengers even selling 100K?
July 17th, 2012 at 11:22 am
@The Insider
Hear, hear. Marvel is taking a book about a couple science heros teaming up with a super spy, a norse god, a WW2 super soldier, a futuristic robot, an African monarch, a couple of mutant terrorists and a gamma irradiated mutant…and RUINING IT by making it into some kind of crossover mash-up book!