So, just how successful was the New 52 relaunch for DC? Marc-Oliver Frisch puts things in an interesting perspective over at The Beat:
The average DC Universe title now sells fewer copies again than it did two years ago (34,456 vs. 35,895), but then again, the company’s main imprint had 20 more titles on sale this time around: In February 2010, it was 47; in February 2012, it’s 67. On balance, consequently, DC is still selling a lot more superhero comics than it has in most months in the last 10 years.
So, that’s… good news, right? Except, of course, as Frisch explains, “The average ‘New 52′ title dropped by 7.6% in February, which is in line with January’s 7.4% drop and suggests that, while the bigger drops seem behind us, the numbers haven’t quite found their level yet, either.”
Over at Bleeding Cool, Rich Johnston is suggesting that DC is taking a very pro-active response to these numbers with Eddie Berganza’s new role at the publisher being one that involves “a heavy culling and reworking of the DC New 52.” We’ve already seen the publisher’s willingness to cull multiple titles due to sales, and more of the line is trending towards that low lever now… So just how big a cull should we be expecting sometime soon, I wonder…?