Why would he? It didn’t work for you.

‘I honestly believe the corporate culture at Marvel is “if you say it enough times, it will become true.”’

Why do you “honestly” believe that? What evidence is there that these guys, who have remained in fairly lucrative positions for a fair length of time, are actually SUPER SHITTY at their jobs?

I mean, I don’t particularly love any editor/publisher/whatever at any company. I just think the fan (and newsarama blogger) perspective on the business side of things is CRAZYTOWN.

Also, it’s weird when bloggers imagine creators having sex on podcasts. NOT NAMING NAMES JUST SAYING.

I mean honestly, setting aside the fact that extra issues of books we like should make us happy (whether it’s decimal point issues or annuals or just plain old double-shippers), where’s the logic in a company continuing a project that isn’t working?

Anyway, that’s neither here nor there. I’m really chiming in to say that this is the most convoluted sentence I’ve read all day and I love it:

“Of the twenty Point One books that have already come out that weren’t #0.1 issues, only three were ordered in quantities higher than the previous issue, with sales on the following issues either seeing a small bump that didn’t offset the drop from the .1 issue, or continuing to drop in all but six cases (and in two of those cases, the following issues were Fear Itself tie-ins).”

It’s like a madhouse mirror maze!

Except for the fact that sales on Amazing Spider-Man are the lowest they’ve been at any point in the title’s history outside of the Byrne-and-Mackie reboot, even according to Marvel’s own statement of ownership numbers. But please, continue.

And while i think the price is a bit much to take at $3.99 – two comics a month is pretty awesome imo. X-Force’s Dark Angel Saga was so good i couldn’t wait the 2 weeks between issues.

It wasn’t the .1 issues that proved double shipping works – it was Amazing Spiderman shipping 4x a month and selling that proved it.

I did not think this was negative whatsoever. What I gather from point one issues was a “marketing tool” which meant two issues a month for monthlies (or 3 or 4 if it is Amazing Spider-man). Now Marvel realizes that they can double ship comics instead of doing point ones. Although they are still doing point ones it is just a veil over double shipping comics. Positivity is not doing anything for the comics industry. The comic industry needs to get real and face the reality of the situation: digital is the only way to keep the industry growing and the further they wait to go cheap and digital just means they are going to end up like the music industry, dvd’s, and other industries who cannot recognize the digital future. Positivity no, reality check yes.

There is no story here. Clearly you are not working with the numbers or information the Editor In Chief is (and he actually never claims they were good selling books, only that they “did well”. He may have a different measure of success.) But you already know that, don’t you, because you say as much yourself in the last paragraph. Your ax to grind with Marvel is obvious and frankly, I don’t understand all your negativity and snark. Don’t you think the industry and community at large needs more positivity?