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Musical Chairs Leave Both DC and Marvel Without Digital Heads

May 24th, 2011
Author Graeme McMillan

Hmm. Now this is interesting timing. Just a little over a week after news breaks that Ron Perazza has decided not to move to LA to head up DC Comics’ digital division, we find out that Marvel Comics is losing its Executive Vice President of Global Digital, Ira Rubenstein. Rubenstein, the man behind Marvel’s Digital Comics Unlimited and partnerships with Starbucks, Netflix, iTunes and other big name companies, is leaving the House of Ideas to return to 20th Century Fox as its EVP of Digital Marketing, leaving Marvel looking for someone new to head up their digital division at the same time as Perazza finds himself looking for a new gig in New York. It’s either a “curious coincidence” as ICv2 puts it, or a sign that the fates really, really want Marvel to pick up the phone and call Perazza – if, of course, they haven’t already.

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