With the flurry of NYCC announcements about to rain down upon us all, I thought we might take a look back at the tenures of current industry leaders. For the purposes of this exercise, we’ll begin with Marvel EIC Joe Quesada. What, in your estimation, is the BEST move made by Quesada since he’s been in the big chair?
For my money, I would say the aggressive proliferation of Marvel’s trade paperback program. Before Quesada got in there, the release and distribution of Marvel trades was spotty at best. Since he arrived, there has been a huge full-court press in regard to trades, hardcover, and their frequency and speed of release. This has made Marvel a significant bookstore presence beyond the direct market.
What say you? For this one, let’s focus on BEST moves. We can debate not-so-great moves among the various leaders after we run through the first cycle.