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Iron Man in the machine

September 30th, 2008
Author Kevin Melrose

Starting today, you’ll be able to order a Dell computer with Iron Man already loaded.

Variety reports the PC manufacturer has made a deal with Paramount Pictures to offer the movie as an option for customers as part of Dell’s personalized purchasing process. The move is Dell’s first step toward creating a broader digital-content storefront.

For now the $20 Iron Man preload, which comes with exclusive bonus footage, is only available to consumers in the United States.

 
2 Responses to “Iron Man in the machine”
  1. Shaun Says:

    Now THERE’S a reason to buy a crappy Dell computer, and equally crappy Dell accessories. All the problems (and unhelpful service staff in India) are more than made up for by having Iron Man pre-loaded on a new Dell!

    No, not really.

    Not even The Dark Knight would be enough of an enticement for me to buy another Dell. Once you’ve gone Mac, you never go back.

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