In preparation for this week’s IcV2 conference, Calvin Reid speaks with CEO Milton Griepp about the event and the state of the industry in general:
PWCW: The annual white paper on the graphic novel market will have specific figures about the size and vitality of the market in 2007. But what can you tell us in general terms about the graphic novel market in 2007?
MG: The market is maturing and it’s become even more important for publishers to understand just what the market’s underlying trends are in order to be competitive. Growth in the graphic novel market has slowed down and the internal dynamics of the mix of products is changing. While the dollars are not growing, growth in the number of titles has not changed. Retail looks good, titles continue to grow so there’s more stuff for the retailers to sell.