ComiPress reports that pharmaceutical giant Pfizer — producer of Viagra — is serializing a manga on its Japanese website by Salaryman Kintaro creator Hiroshi Motomiya that aims to help men with erectile dysfunction.
The comic, called Nisemono? (“Fake?”), appears to be reaching its intended audience: “According to Pfizer, only 2 days after Nisemono? first appeared on its website on 7/23, the site’s traffic reached the same level as the total traffic from the previous month, showing that the manga played an important role in attracting visitors.”
