The National Retail Federation released the results of their annual “hot” Halloween costume survey. Expect to see princesses, pirates and maybe a comic character or two on the streets this year:
The National Retail Federation’s (NRF) 2006 Halloween Consumer Intentions and Actions Survey, conducted by BIGresearch, found that for the second consecutive year princess remains the most popular Halloween costume for kids, with 3.97 million children planning to dress up as such on October 31. Other popular costumes will include pirates (1.72 million children), witches (1.65 million) and Spiderman (1.51 million).
Pirates are near the top of the list for both adults and kids; the organization credits the Pirates of the Caribbean franchise for their strong showing. Spider-Man nudges out Superman in the kids list, despite the latter having a movie out this year. Also making the top 20 were Batman, Power Rangers, vampires, ninjas, SpongeBob and “Star Wars characters.”