Admit it; you’ve always wondered just how much your favorite comic creators are being paid to bring you 22 pages of entertainment every single month unless the book ships late. Luckily, someone at Millarworld asked that very question, and Mark Millar answered:
Rob [Liefeld] made 22 million dollars personally in 1992. Crazy days, yes, but not unusual. Even back in the early eighties, there were several pros at Marvel making well in excess of 250K a year. I don’t know the exact numbers other people get, but even in the BUST years a couple of friends of mine got 40K an issue writing for some of the Image guys. This is WAY after Todd was paying Neil, etc, 800K an issue on Spawn. I’m talking the dying years of the late 90s when Top Cow, etc, were throwing really good money out there for name writers.
The industry right now is even better. I’ve turned down several US and British TV gigs– one top-rated show in America and one top-rated show here. Partly, because I didn’t have time. Partly, because writing comics is what I liked doing best. But also partly because the pay wasn’t as good as comics pay.
Another poster, Aris, pops in with some hard figures to contrast the above:
Lets do this as a starting penciler for Marvel Age FF.
Page rate $175 per page x22 pages = $3850.00
Cover rate is page rate x1.5 = $262.50
Your monthly gross is about $4,112.50
Yearly $49,350.00Nothing to sneaze at certainly. But after taxes, and benefits (which as far as I know are not generally given by the big two to non-signed artists) thats nott enough to raise a family.
And far as I know this is what you can expect in comics generally, and comics is a pretty small industry meaning…there are only a few jobs considering the market and compettion is tough.
Millar isn’t hearing any of that:
I don’t know the Marvel Age figures, but that’s certainly much lower than any artist I know working at Marvel, DC, Top Cow or even Harris. I can’t say how much the NAME artists get but it’s HUGELY more than that. HUGELY. Even average guys are getting twice that. I’d say comic art is one of the highest paid types of graphic design jobs. Again, Hitchy had to take a HUGE pay cut to work on Dr Who. He could never afford to live off BBC wages.
It’s just a pet peeve of mine and something comic bosses like to perpetuate (maybe so people don’t ask for raises elsewhere). But comics is an amazing way to make a living. And nobody really fucks with your art/ scripts. It’s pretty perfect.
Also, every time you sell a creator-owned mini as a movie you’re averaging 800K. Some go for more, some go for less. But that’s average you sell at with an upfront option of maybe 20% to lease it for a year or two. And then there’s trades. Don’t let anyone tell you that working professionally, full time in the biz isn’t crazy cash.
Again, someone else (Patrick Gerard) disagrees:
Not saying it’s not lucrative but my point is that people who write for comics are generally people who could (and/or do) make better money elsewhere.
You sell 400,000 copies, the rewards are great.
But consider the number of indies who never break 12,000 copies.
I don’t look down on comics at all, Mark. I’d love to write them.
But I don’t think it’s fair to you or anyone else of your calibre to suggest that you get paid for doing nothing or that you make the kind of money that screenwriters get.
A guy who writes one title for the Big Two and doesn’t have a day job is going to make serious sacrifices for the art and for the fun. Not saying that it’s wise to do so but I know that a number of pros who were thought of as hot new talent on monthlies who were waiting for the day they could raise their kids or quit their day job.
Again, Millar disagrees:
Sorry, but you’re talking about a situation that doesn’t exist or you’re talking about small press comics versus big two (which is a very different thing).
If you’re working full time as a comics pro you’re doing more than one book a month. The absolute bottom rung guys at Harris Comics are getting $3000 an issue for scripts and Marvel generally pays more. I don’t know any regular Marvel freelancer who just writes one book. I write at least two and other guys write four or five. A comic takes me 2 weeks to write, but most people can easily do one a week. I’m lucky in that I make a lot in royalties, etc, but the guys on books that do half my numbers (say 40-50K) make a very nice living. I’ve never met anyone who works at Marvel or DC and needs to do another job to supplement their income… It really is nonsense to suggest that anyone working at the big two in particular would be in this situation. Especially artists. If you’re unable to write or draw to meet a companies needs or are in the very, very early stages of your career, yes, but there’s a lot of even mediocre writers and artists working at both companies making tons more than this. It’s simply a fantasy.
So, now you have it. Comics = Goldmine. As long as you’re not working in indie comics, and sell above a certain number of books. I’d add “and working on a certain number of books,” but apparently if you’re working fulltime as a comics pro, you’re doing more than one book a month. But anyway - Saying that comics don’t bring crazy cash to all involved is nothing but a fantasy! HUZZAH! I’m quitting my job and pitching Dan Didio right now!
August 7th, 2006 at 2:27 pm
Got perspective?
August 7th, 2006 at 2:30 pm
I thought that you’d enjoy this.
August 7th, 2006 at 3:50 pm
I’ve been a mediocre writer for years and I’ve never seen this kind of lucre.
August 7th, 2006 at 5:22 pm
Interesting.
August 7th, 2006 at 7:02 pm
Did Liefield really make multiple-millions of dollars? How?
August 7th, 2006 at 8:18 pm
Ahem. I’ve put in my two cents, or perhaps a wooden nickel, here (linking to you, of course). Being married to a non-A-list freelancer I really can’t afford more than a nickel’s worth…
August 7th, 2006 at 9:02 pm
C’mon, Elayne. We all know you and Robin light cigars with $100 bills!
August 7th, 2006 at 10:13 pm
I must work at a different Marvel from Millar, as I’m now making more than double what I started at in 2000 and have yet to make anything resembling $3k an issue. Not at Harris/Anarchy either, where I was arguably “bottom rung”.
August 8th, 2006 at 12:40 am
I’m the current Editorial Director for Harris. What Mark says about my company may have been true back when he wrote Vampirella in the late nineties and again in 2001. It is certainly not true now. With the ever shrinking amount of the direct market pie left to us after DC and Marvel take their share, we have had to adjust accordingly. We have been truly blessed that folks like Sean worked with us, and we try our best to continue to offer competitive rates even despite the conditions facing “indy” companies. These are truly heady days for DC and Marvel, but not for many other smaller publishers.
That is of course not to say one can’t make a full-time living off of comic books. Even without approaching the Alex Rodriguez-esque level of income Mark describes, one can make a comfortable life for one’s family working several lower profile books or supplementing income by taking on freelance illustration jobs. Don’t think that it’s either working in comics full-time or not. There’s a wide spectrum of options ranging from what Mark describes to someone who’s just doing comics for the love of the medium, cobbling together a lovely minicomic in a Kinkos to sell just at SPX.
August 8th, 2006 at 5:28 pm
Mark Millar is wrong about most of what he says here. Leifeld and some others made millions in the 90s, but that was from a lot of things, including film deals. McFarlane made most of his fortune from his toy company.
Top tier writers can make good money, for sure in comics. During the heyday it was obscene. But those days are long gone and only a handful could get that kind of cash.
The numbers aren’t there to support that kind of pay. The cost of doing business for a large publisher like DC and Marvel wouldn’t allow it based on today’s sales, let alone small companies.
It things were as good as Millar says, I wouldn’t have to work a day job. I have had several Hollywood deals, and it’s not as simple as he says. In fact, I would say bluntly that a lot of people in comics lie about what kind of money they make. Insecurity, perhaps?
BTW: A lot of those publishers didn’t get what they paid for if you ask me.
August 8th, 2006 at 7:29 pm
It is all very interesting and I can see both sides of what is being said. Even Mark said that this, the balllpark figures he is throwing around, counts only for working at the Big 2. Plus it does somewhat make sense if you look at Aris’ numbers as well. I guess the point Mark is trying to make is that there is a comfortable income to be made in comics- but only at a certain level.
August 8th, 2006 at 8:44 pm
Matt,
A tiny group of creators make that much, if they actually do at all. The good mponey is from trade royalties not from the comics themselves.
I happen to know quite a few pros on all levels having been in the business 20 years. A lot of what he said doesn’t ring true or is outdated. For one thing, Hollywood doesn’t throw out huge advances for comics movies anymore unless the property is hot, and I don’t mean comics level hot.
August 9th, 2006 at 12:30 am
“Did Liefield really make multiple-millions of dollars? How?”
IconRed,
It is rumoured that Liefeld did make approximately 22 million dollars his first of publishing his own books at Image, presumably Youngblood. It was sellign literally millions of copies each issue and it very possible that he did make that kind of money.
This is also possible when considering the fact that when Dale Keown first published PITT, he made so much money he was taking months-long breaks between issues. I guess he thought that the money would just keep on rolling in like it was for everyone else at Image at that time, but as we all know, it didn’t.
August 10th, 2006 at 3:07 pm
Mark almost seems to be making numbers up off the top of his head.
I know what a lot of guys are making at a lot of places, and reality looks a lot different from what he’s suggesting.
And this:
“Also, every time you sell a creator-owned mini as a movie you’re averaging 800K. Some go for more, some go for less. But that’s average you sell at with an upfront option of maybe 20% to lease it for a year or two”
Comes straight from the Twilight Zone.
-BCM